Milwaukee’s independent art scene is entirely unique; a city with an ecosystem of artists creating independently and collaborating with one another for the sake of creation over the need for notoriety. You could really never say Milwaukee is known for just one kind of art scene. From photographers to filmmakers, our local music scene and modeling community; artists from every niche of our community have seen success and had their work showcased beyond the boundaries of Milwaukee. What makes our city such an artistic niche in the Midwest sometimes seems like a mystery; why is all of this incredible art coming out of Milwaukee, Wisconsin? Artists like Natalya Cook are part of the enigma.

Soft spoken, sweet and so easy to talk to; the first time I met Natalya Cook there was an overarching feeling of calm surrounding her. Natalya was shooting a DIY fashion show in Madison the first time I ran into her. The event was chaotic in the best way; Natalya was the current of calm wading through the entire evening. When we wrapped and I had the chance to check out her portraits from the show, I felt so much energy behind every shot. Natalya was able to shoot every model in their own aesthetic, highlight each designer and individual collection all while maintaining this collaborative vision for the entire show. I knew I needed to work with her again.

When I finally got to know her a little more, I realized Natalya Cook is a case study for Milwaukee artists making it happen for themselves. Natalya is self taught. She built up her portfolio, diversified her experience as a model, and carved out a space for herself in Milwaukee’s creative scene all on her own accord. Her work speaks to versatility, community connection; capturing her subjects in such a secure light. You can see the comfort in the eyes of her subjects; muses feel safe to be captured by Natalya. Because of this, she is able to create incredibly intimate pieces of art.

Watch out for her work all over the Midwest. Natalya is actively collaborating with local artists, making leaps and bounds in her artistic career and luckily, she's willing to share her journey with us and take Milwaukee along for the ride.

Could you introduce yourself a bit? Do you feel like your experience growing up and your background with Milwaukee have an impact on the kind of projects you choose to be a part of?

My name is Natalya Alexandra Cook, Versatile Creative from Milwaukee, Wisconsin. I’ve also resided in Yakima, Washington and Baltimore, Maryland.

Milwaukee leaves a lasting imprint on my creative identity. Milwaukee is where it all began. The juxtaposition of its grit and warmth has influenced me to create from a place of transparency. Most importantly, Milwaukee has taught me resilience. My journey hasn’t been easy, it’s been full of trials, tribulations, and moments where I had to find my radiance within. But through all of the pain and ache, Milwaukee helped me realize that creativity isn’t only about expression. It’s about survival, healing, and the metamorphosis of the human condition. Every project I take on carries that essence, an exploration of rawness and storytelling. My art is a reflection where I’ve been, however it motivates me to bolster others to discover, claim their strength, and creatively heal.

Has Milwaukee's artist community shaped your work in any significant way?

Absolutely! Milwaukee’s artist community has played a huge role in shaping who I am creatively. Being surrounded by artists who create from emotion, truth, and their experiences inspired me to do the same- to fully embrace vulnerability and authenticity.

Do you think there is a connection between photography and filmmaking?

I strongly believe that photography and filmmaking are deeply connected. They are both grounded in storytelling. Photography freezes emotion, captures composition, and light; filmmaking takes those elements and stretches it out over time, allowing stories to inhale and exhale. For me, both have helped me see and feel every shot, and understand how moments connect and evolve.

What’s your favorite movie and what do you like most about the aesthetic of that film?

My favorite movie is Eternal Sunshine of the Spotless Mind. What I love most about this film is how its dreamlike aesthetic captures the feeling of memory and authentic, human emotion so elegantly.

You’ve shot a few different fashion shows and DIY events around Wisconsin. What do you enjoy about creating with the indie artist community in our state?

I love creating with the indie artist community here because there’s a deep sense of liberation and autonomy that you feel when you walk into the room. Everyone is creating from a place of expression, that kind of freedom is impactful and powerful. You see artists building their own path ways and allowing their stories to unfold; being a part of that reminds me that art can be a place where we reclaim ourselves. It feels like a true community where you have the permission to exist, live, and flourish.

How did you get your start in photography and what was your inspiration to start in the first place?

I’ve been drawn to photography ever since high school. Even then, it felt like a safe space where I could express everything I carried but didn’t know how to say out loud. I’ve always wanted my work to evoke emotion, the kind that makes people feel valued, seen, understood, and less alone. That connection is what propelled me to start investing in photography. I began with what I had: my IPhone, youtube tutorials, a lot of days and nights teaching myself how to edit and understand the fundamentals of photography. In 2021, I made a real commitment to myself and my vision. I purchased my dream camera, the Sony A7 IV. Ever since then, I allowed myself to grow by taking portraits of myself, friends, and family. That’s when it all clicked for me.

Who is a photographer or filmmaker you find inspiration in?

I find a lot of inspiration in photographers like Manny Ortiz and Sptmbrborn, especially in portrait photography. I really admire how they evoke emotions and are fearless when it comes to experimenting with lighting, composition, and mood. Their work inspires me to explore new ways of capturing people and moments; creating portraits that help others to feel confident, deeply connected with themselves, and channel their authenticity.

What kinds of creative projects are you hoping to get into in the next year?

The direction I’m moving towards is creating spaces, not just images. In the next year, I want to begin hosting my own creative pop-ups where artists, photographers, designers, and creators come together, collaborate, and feel seen. I am also hoping to take steps toward having my own gallery space. I want a place where my photography and the work of other local artists can be shown in a way that feels personal and full of purpose.

Do you have any advice you can share with someone just starting their journey in photography?

I am still learning this myself but don’t be afraid to make mistakes. Don’t get discouraged by “bad” photos, it’s a part of the process. Each shot teaches you something. Allow yourself to experiment new things and explore your own style as well. It takes time, however, you begin to find your voice. Lastly, you don’t need to have an expensive camera and gear to create something meaningful. I started on my IPhone and it taught me so much about storytelling. Keep going. Never stop. Stay connected to your “why”.

Where can we find Natalya’s work?

@natalyavc_

www.versatilecreativeinnovations.com/