Exploring Independent Filmmaking with Milwaukee Director Immanuel Baldwin | By /CW Guest Writer Jolee Mallman
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In launching this series highlighting local filmmakers, I was hoping to be able to spotlight some of the people I’ve looked up to, worked beside on set and learned from personally. Milwaukee in particular, is a city filled with creatives, oftentimes working beside each other but not always intersecting. When I first had the opportunity to work with Immanuel, I was struck by his calm and cool demeanor on set. This is a director who has thought of everything before it could go wrong. In the world of film and television, sets can be a chaotic experience and working with Immanuel Baldwin is walking within the eye of a tornado.
What kind of filmmaking speaks to you the most as someone who works in a variety of environments from commercial to narrative?
As someone who works across multiple environments—from commercial to narrative—I am most drawn to filmmaking that blends emotional depth with visual precision. In both commercial and narrative spaces, I find storytelling that challenges the viewer, engages them emotionally, and pushes boundaries to be the most compelling. Whether it's a high-concept ad or an intricate narrative piece, I’m most captivated by work that creates a strong connection with the audience. Surprise and delight. I am particularly inspired by films that employ subtle details and layered storytelling, allowing the visuals, sound, and character development to elevate the narrative.
Currently, what is the strongest vision or aesthetic that's inspiring your work?
Right now, I’m very inspired by a balance between high-concept, visuals and deeply human, emotional storytelling. The aesthetic I'm drawn to is one of grounded realism in the emotional moments, contrasted with stylized, almost surreal futurism or minimalism. Currently, I’m learning to tell stories on a macro level with tighter shots altogether.
What's your favorite part about being a storyteller and filmmaker?
My favorite part of being a storyteller and filmmaker is the ability to craft something that resonates emotionally and intellectually. I love the challenge of translating complex ideas, emotions, and themes into a language that feels authentic and immersive. There is a unique satisfaction in seeing a story come to life through visuals, sound, and performance—creating an experience that stays with the viewer long after the credits roll. Additionally, I deeply enjoy the collaborative aspect of filmmaking—working with talented people across different disciplines to bring a shared vision to fruition.
What are some filmmakers or films that have significantly influenced your work?
I admire directors like Darren Aronofsky for his deep psychological exploration of characters and themes, Alex Garland for his mastery of clinical, dystopian worlds, and Salomon Ligthelm for his textured, emotionally rich storytelling. Each of these filmmakers brings something unique to their work—whether it’s Aronofsky’s disorienting visual style or Garland’s philosophical narrative depth. Their films challenge the viewer and push boundaries in both content and form, which aligns with my own approach to filmmaking. I also find inspiration in stories like Ex Machina Black Mirror, and Swan Song, which all blend technology, emotional storytelling, and social commentary.
How have you evolved as a filmmaker over time?
Over time, I’ve evolved into a filmmaker who values not just technical proficiency but the emotional and thematic depth of a story. Early in my career, I focused heavily on the technical aspects of filmmaking. As I’ve matured, I’ve developed a deeper sensitivity to the emotional journey of characters and how visuals can serve the narrative. I’ve also become more comfortable with taking creative risks and experimenting with new styles. And most recently being okay with sitting still for a beat. I think it gets difficult to see other creatives making things while you’re not. It’s been a whirlwind of growth for me to be okay and content with allowing space to think and to rest.
Find Immanuel Baldwin’s work: @directorbaldwin on Instagram and www.directorbaldwin.com
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