Bring In The New: MPL Live Rap Battle (Press Write Up)

“We want the young generation”

As we never stop jammin’ to the old school beats, thanking our present old heads for setting a course and making a way, we have to make room for the green.  DJ Bizzon repeatedly emphasized, “We want the young generation”. That is what the Milwaukee Public Library Live Rap Battle was all about.

The drive of the old making a way for the new was further emphasized by the setting: the limestone decked out Central Library. Opening October 3rd, 1898 on land dubbed Mozart’s Grove, because the site was the gathering place for summer concerts, the library is reaching back to its roots of musical noise. MPL premiered what (hopefully) will be an annual Live Rap Battle. The event included a raffle for DJ equipment, an interactive DJ station, V100 giveaways, and merch. The crowd was mixed, and we definitely enjoyed watching the babies in attendance working the DJ station.

Now to these artists. These young cats (ages 16 - 21) were all different, putting their spin on the music of the people. In order of appearance:

1.  EL' BANG (Elliott B.) - dropped the story

https://youtu.be/XUaeaPNDqXw

2.  BIG MACK (Maquian J., 19) - dropped the vibes

https://youtu.be/WDfFP4B5esk

3.  BRENTON LEVY - dropped the chill

https://soundcloud.com/brentonlevy/gone

4.  RB VIC (Victor B., 16) - dropped the stuntin’

https://www.youtube.com/watch?v=BggnsDwJqQo

5.  TIMBOLONEON THE GREAT (Timothy V.) - dropped the crowd catchers

https://vimeo.com/357474983

6.  RICHIE BUZ (Richard N.) - dropped the knowledge

https://soundcloud.com/richiebuz/big-meech-big-pharma-prod-p

7.  JC KROUPA - dropped the swag

https://youtu.be/_8aY78XJeHc

8.  KING SWYFT (Malik W., 16) - dropped the fast flow

http://www.youtube.com/watch?v=HpFZZ1NhfZA#action=share



The battle wasn’t your traditional diss battle, but focused on artist performance overall (crowd engagement, and auditory swag). This meant less about bringing down rap rivals, and more about merit.  We saw the artists uplifting each other, watch each other, and learn from each other. And the crowd participation was mad positive! Community is about the youth and elders coming together. #SuppotTheLocal

So thank you Milwaukee Public Library for making strides to include.

Thank you judges WebsterX (songwriter/recording artist, co-founder of Freespace, and board member of The New State), DJ Loop (founder/host of Fresh & Direct WMSE 91.7FM, and co-instructor of Scratch Sessions South), and IshDARR (world toured artist) for your guidance.

Thank you host DJ Bizzon (Education Director at 88NINE Radio Milwaukee, and member of Vocalo Radio) for your hype. 

Thank you DJ Fly Ty (16-year-old professional DJ, and member of V100.7 Milwaukee Mix Squad) for keeping us going with familiar jams.

And thank you to our people at 88Nine for spreading the noise.

Let us continue to elevate. We are strengthened by our foundations but we rise with our additions.

Nehaya for /CW




Von Alexander - Solange (Official Music Video)

Last night we had the pleasure of seeing the video premier of Von Alexander’s (who was featured in CopyWrite Magazine Issue 14) new single “Solange”.

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A group of eclectic locals gathered in the space to see this production, whose teasers of black women dressed in skin tones and all their glory, was really all about.

The video was EVERYTHING! There is a soulfulness that is presented by showing these women of color intimately while removing the hypersexualization that usually accompanies our image. It has a weaving appeal that takes the lyrics and the scenes of melanated complexions making us focus on a beauty that does not have to be described but just “IS” without question.

When we asked Von what he thought about his video he said:

“It turned out the way I wanted it to.”

We need more art like this yall. We need to keep challenging the image of societal standards of US.

See it for yourself and let us know what you think.


/Lexi

Shle Berry - Tampons (EP)

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If you missed Shle at our media sponsored event Music On The BLT (Beerline Trail), you missed a good moment. But no worries, you can still dive into her summer mood with her EP, Tampons that was released this May. 

Tampons throws fist punching flows, with Shle’s unapologetic banter. 

Our favorite song off the project is definitely ‘Trix’ with lines like, “I went and built myself a thrown. Don't need a seat at the table.” and “Look the d*ck is overrated you can suck on these lips”. 

*Yeshhhhhhhh!*

Shle is for sure in her own lane when it comes to the music scene and we are just happy somebody has the “vag” big enough to stand on it.

Check out Tampons (EP) and let us know what you think. 

/CW



Dres - Countin’ Racks

We have been trying to get our money up all Summer while Dres is over here “Countin’ Racks”. Go figure!

Dres is back with a track that makes you want to get a lil money on some light work, slight work. Maybe twerk a lil bit. . . Ya know something like that. This song is lightweight, just enough bounce to make you hit repeat. Again, we think Dres has just enough cocky in his persona that comes off in his music that works for him. So go ahead and take a listen and let us know what you think. 

/CW



*Press Release: Hip Hop Week MKE ??? Music On The BLT (Pre-Coverage interview w/ DJ Nu Stylez & Jazzaveli)

Hip Hop Week MKE 2019 is here!

Last years commencement of hosting an annual event to celebrate Hip-hop and its culture became the talk of the town with high stakes, aiming for a high communal reward. Its controversial turnout, with multiple perspectives, left many curious to see what would come of it this year, and others eager to be involved. As the Hip Hop narrative has always been on our agenda, CopyWrite has joined in the action. 

This year we are the official media sponsor of Music On The BLT (Beerline Trail), a Hip Hop Week MKE music showcase with the goal of bridging the gap between the Riverwest & Harambee neighborhood on Milwaukee’s Eastside. From our perspective, the showcase is symbolic of more than just music in the city. It represents the conversation and change that can come from activating space. In the hopes that you may read something that makes you want to join us for the event, CopyWrite sat down with two of the acts from the amazing lineup, DJ Nu Stylez and Jazzaveli, to give you a taste of exactly why you should come to #SupportTheLocal

Carrie (CW journalist), DJ Nu Stylez, Jazzaveli, and Lexi (Editor-in-Chief of CW)

Carrie (CW journalist), DJ Nu Stylez, Jazzaveli, and Lexi (Editor-in-Chief of CW)

CW: “What made you decide to be apart of this showcase.”

Jazzaveli (J): “I haven't been active in six years [doing music]. . . I feel like this kind of fell into place with the mission I was already on. As far as the lineup, the location and even the person that reached out to me to do it. I think it's going to be a great show.”

When we asked Jazzaveli about the showcase being on the official schedule for Hip Hop Week events she assured us that it will be not only beneficial for her as an artist but also it will showcase a part of the community that does not house a large venue or event space, but has a lot of potential and has “changed”.

 J: “I used to live over there as a kid, back when it was Kohl’s grocery store. The residents over there are different [now]. I think that people may be afraid to take that approach, as far as introducing Hip Hop to that community. But I think it's just conversation and communication. I don’t think they are being resistant towards it. I think it's just not having those relationships.”

Let’s be honest. That’s why we need you to show up. For these local events, the word is getting out, circulating in some circles, and passing over others. Riverwest is showing up and Harambee is not. Hmm. . . Why do you think that is? We are not just talking neighborhoods. My friends, we are talking about a cultural shift.

CW: “What do you think the importance is of having Hip Hop Week in Milwaukee?”

DJ Nu Stylez (DJNS): “Just in general, keeping the cycle going. Even though I have had my hand in all the elements. My forefront is obviously DJing. For the younger DJ’s now they just need to know the full elements of Hip Hop week and DJing. Keeping Hip Hop alive is really what this week is about.”

J: “People have to understand its deeper than music. In that area, there is a lot of gentrification. So people feel a way! When you merge two communities, and there is no communication, one group of people feel like everything they have worked for is being taken and the other group of people are in a happy space because they feel like its a new beginning for them.”

She believes unless we communicate collectively, we will always have a distance between the two. So Music On The BLT is a start. 

So how does Jazzaveli as an artist fit into the mix? Well, she started her run in the Milwaukee music scene when she was in her early twenties. Young, gifted, with a flow that could, “Out rap most guys” (word to DJ Nu Stylez), she had her hand in a big part of the scene. The avid Hip Hop fan of great emcee’s like Tupac, the well respected Bone Thugs-N-Harmony (who she has actually opened up for), and Shawnna (who she met after rapping her way backstage as a teen) knows the importance of sharing your truth. Now at the age of thirty-one, after breast cancer, a divorce, and some other major life turning events, she has something real to say. She claims that her showcase will be filled with a genre she calls Soul Rap. Which consist of life experiences that come from the soul, allowing the audience to hear her testimony. 

DJ Nu Stylez also has an important role in the Music On The BLT showcase as its official DJ. In our conversation, we discussed how the role of the DJ in today's digital era is underrated. The history of the Disk Jockey and the service they provide is critical to the longevity of the culture.

DJNS: “Nowadays it's just so easy to put the music on your phone. Cats now, they don’t have DJ’s. They are just like, ‘Uhh can you play it off of here?’. Like what part of the game is that?”

He asserts that even though some people may not understand how crucial the DJ is to a performance, the proof is in the product. 

DJNS: “There is a structure on playing music and a computer can’t teach you that. . .You have to put the time in. You have to put the work in.”

And the work starts with the relationships. The same ones we want to manifest with Hip Hop week. Let us put you on game:

DJNS: “People don’t understand going to say ‘What Up?’ to the DJ without giving them your music. Without even just introducing yourself. When you're talking to a [woman] you don’t just go ‘yea ya know, hi-ah’.” *He said in a frantic mocking voice*. 

Word from the DJ, calm down and build the connection. Everybody thinks they have the most poppin track in the city. It's the authenticity that will get you played. 

J: “The easiest way to break a record is to take to the DJ. F*ck a social media.”

CW: “Now that we have the opportunity to really bring Hip Hop to the forefront in our city and make sure EVERYBODY sees it, what do you think that narrative shift can cause to happen in our community as a whole?”

DJNS: “I’m hoping more spotlight. I’m hoping that the door will open a little bit wider . . . I don’t understand why we are not further given social media, technology, and numbers. Some MF’s from here have real numbers (*Numbers: Plays). So why is that not connecting past the midwest? I don’t know. But I’m hoping things like Hip Hop Week MKE [can change that].”

He believes that though many have left the city and made a name for themselves, it's going to take someone to blow up from the dirt (right here at home) to put Milwaukee on the Hip Hop map and everything that comes with it.

J: “I think now we have to start creating our own environment so that we don’t have to leave. . . Milwaukee is a gold mine for artist. We have programs at the City and all types of stuff where an artist could actually make a living off of this. There are paths you can create to have that platform to stay home, it's just are you willing to do it. We do have a dark cloud over our city but it’s still what you make of it too.”

#PREACH

Their advice? Start putting a claim to it. They note that the most successful people in Hip Hop talk about where they are from in their music explicitly. They mention the names of streets, businesses, and landmarks. They shout out their local DJ’s and producers. They speak on hardships that happen there. It creates a collective story about that place. It moves the people. It becomes that spark.  

CW: “We are hoping for a diverse crowd. What do you want people who may not come from a similar background to take from your music?”

J: “One thing I live by is that music is universal. No matter what genre it is, no matter what age, or color, people identify with music if it is heartfelt. . . All I can do is tell my story. One thing I know for sure is that I'm not the only person who has had breast cancer. I'm not the only person who has been depressed, had anxiety or any other issues. I think that's relatable. So when they listen to my music I want them to listen in spirit, and not judge me. Try to meet my frequency for a second without expectations.”

CW: “What would you say to somebody who is not likely to come out to this Hip Hop Week MKE event, and maybe if they read this it could change their mind?”

J: “Step outside the box. I feel like we are so content with a certain feeling. For a while, I wouldn't listen to anything past made past ‘05. . . but then I started to listen to some of the new artists, different types of music like I started studying music from the ’80s. I studied Pop. I studied Blues and we all have a story! So I would just encourage people to come out with an open mind and learn something new. Get a new experience.”

CW: “So we can talk about all these things but let’s be direct. What is your contribution to putting Milwaukee on the map?”

J: “For me its community work. I have been working in the community for years. I think music is what gravitates people. Like I said earlier, it's universal so that’s how I reach them. But I have just really been challenging artist on every level to just get involved. I know it may sound cliche because I’m not talking about no clean up’s, even though that's cool if you do that. But I'm talking about real life. . . I’m working at city hall every day and I’m an artist. If I work in an alder-person’s office there is no reason why the streets, the artist or whoever should not be able to come to me and say, ‘How can we buy back the blocks? How can we do this?’. I’m the gateway for it. Here is your opportunity. If you want something to change, you gotta change it. I personally just got tired of asking. So it's like let me put myself in a position where I can try to change that.”

CW: “And you sir?”

DJNS: “You always have to represent no matter where you go. . . You will always see me with an MLB (He moves his Milwaukee Brewers Cap up and down with pride) no matter where I’m at. But I think too, a little more important is keeping the newer generation in tune to the art. As long as they are above average we will always be looked at. . .”

If you have not caught on by now, we really need YOU, in order to change the narrative. So this Friday, August 23rd, 2019, join us at 3334 N. Holton st. on the BLT performance stage for Music On The BLT. Jazzaveli and DJ Nu Stylez are not the only artists who will be blessing the stage. Local favorite Shle Berry will be on the mic and so will the popular Pop/ Hip Hop talent Corey Pieper. Representation is at stake, the disenfranchised of perpetual gentrification is of course at risk and the voice of Hip Hop may have the remedy. We may be biased (Andddddddd????) but you know what they say:

“Hip Hop saved my life.”

/Lexi (Editor-in-Chief of CW)




Big Beat MKE 2019 Kicks Off Thursday Night!

Big+Beat+MKE+%281%29.jpg


*Info provided by Breaking And Entering

Milwaukee (April 29th, 2019) - Milwaukee music website Breaking And Entering is thrilled to announce that our annual beat battle tournament, Big Beat MKE, will begin battles at the Jackalope Lounj, adjacent to The Wicked Hop (345 N. Broadway), for its second season this Thursday night. This year’s tournament will feature 16 Milwaukee-area beat makers spanning hip hop, EDM, and more, competing head-to-head in a four-round tournament over the course of eight weeks to be crowned the 2019 Big Beat MKE champion. Each night of the tournament will feature two beat battles, as well as two performances from local hip hop acts. All of the events are free to the public, 21 and over.

Big Beat 2019 5 x 7.jpg

A beat battle consists of three one-minute rounds, where a producer plays or creates an original beat, and the winner is determined by a panel of judges, including Milwaukee musicians, media personalities, and music influencers. Big Beat MKE will feature guest judges weekly, as well as representatives from Breaking And Entering and Milwaukee-based electronic music label Nice FM.

To be selected for the tournament, producers had to submit two original beats via BreakingAndEntering.net. From there, a selection committee of 15 different Milwaukee area music-related personalities were given the difficult task of choosing the final 16 competitors. Over 30 different producers submitted entries into the contest this year. The 2019 Bracket was unveiled on Monday, April 15th. Opening round battles will take place from May 2nd-23rd, with the Quarterfinals on May 30th and June 6th, Semifinals on June 13th, and Finals on June 20th. The full bracket and nightly recaps will be available at BreakingAndEntering.net/BigBeatMKE throughout the tournament.



Big Beat MKE 2019 First Round Battles:
(All events at Jackalope Lounj, 9:00 PM Doors)

May 2nd - Mr. Killerlain vs. Bennie D
           Penny Beatz vs. Fearjoy

May 9th -  Four Giants vs. Trademark   

        James Ashen vs. GLDN Child

May 16th - Godxilla vs. Cuban Lynx

         Da Monsta (40 Mil) vs. Tuan G

May 23rd - Spice God vs. Mystik Musik

         Spacecrime vs. Beat Council

Big Beat MKE Performers

May 2nd - Spaidez and Yogie B & Keez
May 9th - Nile and Phat Nerdz
May 16th - King Myles and Sha
May 23rd - Joshua Jenkins and G-Gifted
May 30th - King Dozzi and Rich P.
June 6th - Camb and AWillThaGreat
June 13th - J-Lamo and CMoneywave
June 20th - Shle Berry, Twan Mack and A.C. The Ruler

For all media inquiries please contact: Allen Halas allen@breakingandentering.net


/CW



Taiyamo Denku - Filthy (Ft. Genesis Renji)

*ALERT FROM OUR PARTNERS AT THE HOUSE OF RENJI*

90’s style hip hop cyphers seemed have been under wraps in this new day and age, as if it went into extinct under the new age hip hop and rap culture. Old school hip hop seemed to express a certain rawness and purity through the lyrics, rhymes and aggression from the rappers. This style of rap is not for the lighthearted nor amateur, which are two things that Taiyamo Denku and Genesis Renji are NOT. Taiyamo Denku’s track “Filthy”, featuring Genesis Renji, is a new bop that takes us back to this time. This track puts a spin on a “new age style production” with an old school rap beat and lyrical flow, unleashing the perfect mixture of pure passion, skill and authenticity that is rare for our time.

"CyphaDen Music Drops a new Gem this time bringing fellow Milwaukee artist Genesis Renji of House of Renji with him. Denku the Milwaukee Native emcee starts out with a heavy hard verse full of bars , lyrics and punchlines. Denku then boasts on the hook " Im Better than You" . Genesis then stylizes on the track with a good flow and delivery. Dcypha spins a new age style of production with his signature boom bap steez to make for a great one off single from Cypha den Music"

Taiyamo Denku spits his verses with a rough flow that delivers his lyrics with force. Similarly, Genesis Renji adds his own creative spin to the mix with his smooth flow and lyrical puns. This track definitely goes hard and it proves that pure hip hop still exists.

/CW




Jay Holt The Chemist - The Formula (video submission)

Jay Holt The Chemist has the formula when is comes to rapping and he definitely has the rap game cooking up. With his lab coat and hot beat, it is hard to not be intrigued. His video “The Formula”  takes place in a vacant lot with abandoned trucks and buses, the perfect scene to stir things up without anyone seeing a thing. Videographer Gregory Conley displays his creativity with his smooth transitions and special effects that only seems to enhance each beat and verse. Jay Holt The Chemist and G.Conley are like the chemical mixtures of vinegar and baking soda: the only two chemicals that could ignite my grade school volcano during science class. Okay, I’m clearly no chemist, but I know when I looking an explosive mix, and these two have it. Watch out! Too much fire and someone can get burned.

/CW

Looney Babie - All Racks (video submission)

“All Racks Lil N*gga All Racks”. If you’re from Milwaukee, you’re probably already rockin’ to the beat in your head even before you’ve finished reading this sentence. This song goes HARD. And if you didn’t know, now ya do. Looney Babie’s hit “All Racks” is an absolute banger created by an artist who was born and bred right here in the streets of Milwaukee.


“Looney Babie first break was with Lil Boosie, after that it was destined for him to create greatness after that moment. With such great hits like, "My Baby", "All Racks", "100" and "Drip" just a few singles from his forthcoming project "Lonnner", Looney opened the doors for many other artist to pursue their dreams.

Looney Babie has a desire to work with such accomplished artist such as Ralo, NBA Young Boy, Lil Baby, YFN Lucci, Future and a host of other phenomenal musician's. He is currently continuing perfecting his craft in the studio and will be dropping soon.”

Lonney Babie is definitely on the rise, and his city is right behind him. Don’t believe me? Just hit up a club anywhere in town, you’ll see.

/CW



$killz - 4Eva Heartless Challenge (video submission)

When we say $killz literally went off, we mean it because he obviously wants all the smoke in his lyric video challenge, ‘4 Eva Heartless’, directed by TRDMRK! It’s a video that matches the rapid fire pace of $killz’s original flow. The video starts with a masked $killz that we later begin to know as a wordsmith. The screen is filled with a slow hail fire of words, to a blazing rapid fire flow with similes and metaphors that if your ears are too slow to listen, then maybe your eye might catch some of it. The clarity of the video was great too, it gave us a nice crisp feel. This is one challenge you don’t wanna miss, check it out!

/CW