Falling Love With the Movies With a True Cinephile: Deiva Motley | By /CW Guest Writer Jolee Mallmann

The first time I met Deiva was during my first or second shift at the Oriental Theatre on North Farwell. I had successfully avoided getting into a conversation with a coworker thus far until Deiva walked up to me at the box office and asked me how my day was. Immediately I felt more welcomed in that theatre than I ever had the dozens of times I had walked through the doors before. Deiva is the welcoming feeling you get when you walk into a historic theatre like the Downer or the OT. She is an incredibly clever person with a devout connection to her love for film. The list of movies Deiva hasn’t seen is much shorter than the list of what she has. Her knack for movie trivia isn’t something to be tested. 

Deiva has a background in film festivals, film programming, working on local film sets and she dedicates a generous amount of her time to Milwaukee’s local cinema community. There is something inherently important in supporting independent filmmaking, local cinemas and community-building through a shared love of movies; Deiva is one of a kind in the way she exists in all corners of the unique Milwaukee cinema community. For someone who grew up with a family featured in award-winning documentary films, as well as a deeply talented and well curated film programmer with a deeply impressive watchlist, Deiva remains humble and approachable, the kind of face you look for in the crowd. 

Talking with Deiva is always my favorite part of any given day and discussing films with her reminds me exactly why community and film go hand in hand. I had the pleasure of having her on the set for my own short film and the main thing I learned was I should have had her on my crew sooner. In every way Deiva Motley embodies her love for film whether it be in the love she shows for her local theatres, the support she shows on film sets or her own personal passion for movies.

Introduce yourself a bit! Where are you from and where are you living now? Do you feel like your experience growing up and your background with Milwaukee have an impact on the kind of movies you watch or the kind of projects you choose to be a part of? 

I grew up in Milwaukee, and then for a while, I lived in North Carolina, moved around a bit in North Carolina, and came back in the fall of 2021. My experience growing up here, I feel like it really had an impact on a lot of my movie watching. My parents were in college when they had me, and my dad was a huge cinephile. We lived probably a couple of blocks away from the Blockbuster that used to be in the plaza on Farwell, not far from the Oriental Theatre. Since the Blockbuster was within walking distance, I utilized the Blockbuster with my dad and watched a lot of movies there. And I think as a kid, I saw Milwaukee as more of my whole world and wasn't really fully aware that there was more world out there other than Milwaukee.

Anytime I watched a movie, I always thought that the movie was based on something that happened in Milwaukee, or at least in Wisconsin, since I didn't really travel much. These experiences impacted the way that I watched movies in terms of reaching my imagination and letting it fly a bit. Milwaukee impacted the projects that I chose to be a part of growing up. As an adult, I really reflect on those experiences and those feelings. Now being a part of the film community in Milwaukee, I'll say that it made me who I am. I want to be a part of projects that mirror those same experiences that made me appreciate Milwaukee for what it had to offer my childhood. It's almost like I'm paying it back for giving me a very fun childhood and allowing me to be more imaginative. 

What’s your favorite movie and why do you love it?
My favorite movie is The Truman Show. I feel like that was a culmination of a lot of things for me growing up. On some Sundays, my mom would just throw it on to wrap up the weekend and we would watch it together. It was a great movie to watch, and I remember cuddling with her while watching it. The subject being a reality show following a man around, I grew up watching a lot of reality shows, so it reflected a lot of the typical content I would watch with my family. 

Personally, the reason I love it is that it’s heartfelt. I feel that Jim Carrey’s character, Truman, is very relatable in the sense that he’s a nice guy who has done all the right things in life, but there is just something still missing for him. A lot of us feel that way; I know I’ve felt that way a few times in my life growing up and well into adulthood. Seeing Truman and being able to relate to that, and seeing him get out of it, is something anyone can look up to. Not knowing if it works out for him or not but at least he wants to try to see where it takes him really resonates with me.

What role do you feel local cinemas play in Milwaukee? Do you feel like the art of movie watching can have an impact on a community? 

I feel like the art of movie-watching is definitely important for a community. It's generic, but it does bring a community together because, again, a lot of people have different interests and backgrounds that an individual could resonate with in any movie. I feel like movie watching tends to bring people together in the understanding of different identities, backgrounds, and nuances of interests. A movie, just like books, can really expose people to backgrounds they aren’t usually used to seeing every day. With that, coming to local cinemas brings communities even closer, especially in Milwaukee. Milwaukee is such a tight-knit community, specifically for a city of the size that it is. 

It’s like bumping into someone random on the street, apologizing, and realizing five minutes later they play chess with your aunt every Sunday. I’ve met so many people through chit-chatting with strangers and getting to know them through different families, and they end up telling me the last movie they saw at the Oriental Theatre. Milwaukee is rich in history, and so many people in our communities have ties to our local cinemas.

You’ve had a lot of experience as a film programmer, what is your philosophy when you approach programming films? 

My philosophy is that I am motivated for people to watch movies - that they feel seen, or heard or that they can relate to. Movies that pique people’s interests or touch on subject matter a person wouldn’t come across on their daily basis. 

For example, years ago, when I was in college and I was the student body general film programmer, I programmed a week long retrospective on: why is it that it’s always women in horror movies that are demonically possessed? It was college, so a smaller audience than I had hoped for, but I did have one of our film professors that had a course on horror movies come out for a screening. It definitely helped me look at those tropes in horror movies differently. Topics like that I like to touch on and allow other people to be able to dive in and think about themselves. 

Anyone who knows you, knows you’re a major cinephile. What are your favorite kinds of films to watch and why?

I would prefer to watch films that think outside the box or that are kind of their own genre, which people have a hard time describing or figuring out where to place them. Those are the kinds of films that I like to watch and always gravitate towards. For example, In the Mouth of Madness is a horror movie, but I think it can also be argued that it's a fantasy movie. It plays with themes of what happens when someone's writing or someone's art starts coming true and how that affects other people or reality. As I watch it, I honestly question, "Okay, is this real or is this fake? Are we in the character's head and experiencing what he experiences, or is this just something that's actually happening?" I love those movies. I love films that make you question whether or not something is happening.

How did your involvement in the world of documentary film from such a young age shape your understanding of the world of film?

Being in high school while my mom was being filmed in a documentary about her work and then having that bleed into my college years when my father was filmed about an unfortunate incident that happened in his life at that time, it thrust me into the world of film a little bit too fast, especially for that age. I was always a movie lover; you would see me watching more movies than TV shows. I had never thought I would be part of a story like that, let alone be filmed myself. It showed me how many moving parts go into a film, especially a documentary. When it came to the world of film, the general thing it taught me was about timing. You really have to be there at the right time, or you’ll miss the shot, or worse, miss the story.

I couldn’t grasp that a lot of the things that I was doing at home were being filmed, especially in high school. Cameras would be in my home, in the living room, and I had to act like I wasn’t nervous to share about my day, and I was a little self-conscious to be on camera. My parents were very mindful, even though my siblings and I were excited to be in a movie. My parents were thoughtful to keep our childhoods in mind with school and sports; too much of it would cause us to start avoiding things.

The directors of both documentaries were very respectful to us as children, and as an adult, I am thankful now for some things being filmed not making the cut. I’m glad I can have some of those touching moments more to myself than being in a hard copy for anyone to see at any time.

You’ve worked for film festivals, iconic theatres, been a documentary subject and now you’ve taken the leap into working on local film sets. What is it like working in local film and what have you learned from your time on set?

My experience working in local film has been honestly really great. I’ve met a lot of different people. Not only have I met a lot of people, but I’ve learned little things from each of them—what their little thing is, their expertise, and being able to ask everyone questions. Working in local film, I’ve felt like a novice, but everyone I have worked with has been so welcoming. What I’ve learned from my time on set is mainly just different aspects of filmmaking that, combined with my background, I could expand on to hone different skills while continuing my path to becoming a part of making more films around Milwaukee.

What are you looking forward to next in your career in film? Do you have any projects in the works or things you’re excited to try next?

I’m still trying to get my footing as far as filmmaking with larger crews but what I am looking forward to in the next year is more opportunities to learn and expand. Whether that’s through filmmaking or film programming. Whether that’s locally or with new festivals. 

The thing I’m most excited about in film is just to watch more movies! Especially Werwulf Robert Eggers 

Find Deiva’s insane watch list over on letterboxd:

letterboxd.com/deivadeivs/


Into independent film? Want to learn more?

Learn more ABOUT JOLEE MALLMANN

JOIN US FOR AN ARTIST PORTRAIT “PARTY” | FUNDRAISER EFFORT FOR COPYWRITE  

ARTIST PORTRAIT “PARTY” | FUNDRAISER EFFORT FOR COPYWRITE  

A COMMUNITY EFFORT CURATED BY /CW GUEST WRITE JOLEE MALLMANN 

W/ AN AFTERNOON OF PORTRAITS, MUSIC & MORE

Milwaukee, WI — CopyWrite [Magazine], Media, & Design LLC invites our Milwaukee community to join us for a vibrant afternoon of creativity and connection at our Artist Portrait “Party” | Sunday Fundraiser, taking place Sunday, November 9th from 1–3 PM at /CW Creative Studios _ Shop  2201 N. Dr. Martin Luther King Drive, Milwaukee, WI 53212 [entry on Garfield Ave]. This special fundraising event will feature DJ’d music, photo experiences, and community engagement — all in support of CopyWrite’s mission to uplift and amplify Milwaukee’s creative culture.

Recently, CopyWrite’s Owner/Active Editor-in-Chief, Lexi S. Brunson,  released a series of video reels [& a written statement] announcing that the Milwaukee-based media company's decade-old publication, “CopyWrite Magazine,” would end its “quarterly” publication production with Issue 22 | The Vision. Where this came as a shock to many creatives, organizations, and community stakeholders, Lexi has noted that a decade of mostly unpaid labor, a change in community value of the written word, the operational budget funding disinfranchisement of Black & Brown business owners, and personal health capacity all added to the decision. With the economic climate for the creative economy taking a forecasted decline, CopyWrite must also decide if its creative media hub in the heart of Bronzeville can sustain staying open. 

However, some community members see this as an opportunity to actively support /CW’s efforts by volunteering their own talents to curate the Sunday Fundraiser event. Jolee Mallmann, a guest writer for copywritemag.com, focusing on up-and-coming local filmmakers and film projects, reached out with the idea to create a fundraising effort to support /CW’s work and contribution to the community.

“It’s heart-warming to know that there are still creatives, like Jolee, who care and see the value of the work we do. CopyWrite has always been a vehicle to serve our community, whether that be through the Magazine, the website, events, or the studio. I’m not sure if people really understand how many doors we banged on, rooms we shook up, and dialogues we have been in about supporting Milwaukee’s creative economy. We can’t survive on social media likes, we can’t always count on philanthropy, we can’t do everything for free, and still stay around for years to come. We want to continue to support our community, and donating to fundraisers like these will help us continue to do that. But more importantly, we would love our community to actually pay us for the services we offer. We have never strayed away from hard work, and never will.” - said, Lexi S. Brunson

Guests will enjoy portrait sessions from an incredible lineup of local photographers, including SPTMBRBORN, Natalya Cook, Krystyna Nicole, and Jolee.jpg. The energy will be curated by DJ Chad, who will be spinning throughout the afternoon.

A $10[+] donation is required for entry, with all proceeds going directly toward sustaining CopyWrite Magazine’s community-driven media and creative programming. Anyone can donate via our online portal:  https://checkout.square.site/buy/K6BCGCPIXN6TCQYHE4QV4EN4 

All other interest in supporting CopyWrite, media inquiries, and more  can be emailed to copywrite.mke@gmail.com | Attn: LexI

We look forward to hosting the community at /CW Creative Studios & discussing how we can collectively keep moving the needle forward. 

GET YOUR TICKET/DONATE HERE

A Win Not Only For Neighborhood House of Milwaukee, But For The Entire City!

Program Director, Norm McGee and ECP Manger, Phanomsavanh accepting their award

For over the last 80 years, the non-profit organization Neighborhood House of Milwaukee has brought a new meaning to the phrase, “It takes a village to raise a child.” From creating health initiatives, international learning programs, early childhood and teen programs, and even a year-round food pantry, they have exceeded communal expectations. Neighborhood House of Milwaukee’s mission to become a cornerstone in a safe and nurturing community is constantly being executed and carried out in a number of ways, making their mission statement more than warm words that will comfort families, children, and new explorers throughout the community. Educating, inspiring, and strengthening each and every one throughout surrounding neighborhoods plays a pivotal role in how the NH team approaches all who walk through their doors needing support and guidance.

Bridging the gap between innovating communities is more than providing childcare and after-school programs to parents who seek additional help. The creative murals, block parties, and fundraisers are only the aftermath and results of the planning, hard work, and dedication all happening behind the curtains that nobody sees. These are all beautiful depictions of communal connection and unity; however, Neighborhood House, just as many other impactful non-profit organizations, cannot achieve their mission alone. Ideas, programs, and resources that will transform the future of children, families, and international learners cost a pretty penny to come to life. Fortunately, help was recently granted to this cutting-edge communal hub.

On Monday, October 13th, 2025, it was publicly announced that philanthropic and women-owned organization, Impact100MKE, selected Neighborhood House of Milwaukee as one of the 2025 grantees for their continuous and inspiring impact. The neighborhood unicorn was granted $100,000 by Impact100MKE in support of their next creative and bold move, NH would like to implement in the city.

Our $100,000 Impact100 grant will support their Children’s Playground Project (CPP) to transform their outdated and unsafe outdoor play and garden area, making it more engaging and inclusive for children ages 2-12 in their Early Childhood and School-Age Youth Programs. This will fill a gap for many program participants who live in under-resourced neighborhoods and lack access to safe outdoor spaces, ensuring that they have abundant opportunities to explore, play, and learn in a secure, interactive outdoor area at NH.
— Impact100MKE

Every child, family, and even adult is not afforded the same access to necessities, let alone recreational experiences. Neighborhood House of Milwaukee does not only want to teach the fundamentals of life, but also to open the door to living life and not just simply existing. The highly anticipated implementation of the Children’s Playground Project (CPP), has all the confidence, support, and engagement behind it since NH has had much success in the past with their other outdoor resources. For example, their nature center, located on W2650 County Road MM, Ashippun, WI 53059, has been serving as an innovative educational resource as well as a physical building that represents exploration and the benefits the outdoors has to offer for decades. Many who have experienced the nature center have found motivation, passion, and intense intrigue in the outdoors that has led to lifelong careers and hobbies.

The Children’s Playground Project (CPP) is expected to be utilized by over 1,000 children located near the west side communities in Milwaukee that surround Neighborhood House. It is more than a playground for a 30-minute to 1-hour time slot allocated for recreational time for children. CPP will take on the role of becoming a foundation and symbol between outdoor and interpersonal connectivity. Neighborhood House, a community center serving Milwaukee’s near west side since 1945, strives to inspire discovery in children and families of all backgrounds, so they become lifelong learners and confident leaders. With this latest project, along with their impressive resume of other thought-provoking initiatives, strengthening the community one member at a time, /CW sees no signs of them slowing down anytime soon.

I am honored to have attended this special place throughout the majority of my childhood. It’s amazing to have thousands of memories and lessons learned that I now apply in my adulthood. Neighborhood House of Milwaukee’s impact is immeasurable and is being traced all throughout the city of Milwaukee. I am proud of the consistent and unique work the non-profit organization carries out year after year. NH is more than field trips, photo-ops, and programs- it’s the heart of Milwaukee’s strength and growth! To learn more about them or experience the long-lasting impact they pour onto others, visit their website at https://neighborhoodhousemke.org/. I also challenge each of you to pass through their space with a smile, located at 2819 West Richardson Place, Milwaukee, WI 53208. Follow Milwaukee’s unicorn @neighbormke on all social media platforms.

Desriana Gilbert | Entertainment & Social Journalist for /CW

#SUPPORTTHELOCAL | OUTLET APP + COPYWRITE MAG

A word from our partners:

The Outlet App is proud to partner with Copywrite Magazine to continue our mission of connecting and empowering creatives. While The Outlet App gives artists a digital space to showcase and sell their work, Copywrite offers a physical hub for collaboration, expression, and growth. Together, we’re creating a bridge between online opportunity and real-world engagement — building a creative network where artists can thrive, connect, and profit from their passions.

- Outlet App

Learn more about Outlet app

As we continue to support the local we will now be vocal in our partnerships to further connections in our community and to bring light to the real bonds that have elevated the Urban creative scene in MKE. We #SupportTheLocal!

/CW

GET YOUR TICKET HERE

/CW INTERN SKY ABNER | 21 Things I Learned at Milwaukee Fashion Week from a Fashion Perspective

A WORD FROM OUR INTERN SKY:

@mkefashionweek was such a fun experience to be apart of! I enjoyed seeing all the shows and doing interviews for @copywritemag

To all the wonderful people that I interviewed thank you so much for being apart of my short film. I wanted to add everybody but it would have been a movie.

Interviewees:
@jmacjr03
@hopemarieusa
@silversarkofficial
@shantiofficiall
@222iluvme_
@cielo.marisa
@pop_that_pooley
@_arturovelasco
@jvrvmyy.joelll
@pakou._.222
@gigiwagener
@julieannmaday

My love for fashion started when I was a kid. It was something passed down to me from both of my parents. My mom had a closet I would raid any chance I could get, which I still like to do to  this day. My dad collected ties, more than 500 of them, and he loved nothing more than putting on a sharp suit. Between the two of them, I grew up surrounded by style. 

I spent hours playing dress-up games, imagining the kind of spaces where fashion was not just  personal but celebrated. Living in Milwaukee, I always wished for a place where people like me, people who loved fashion in all its forms, had a community where that love could be shared  freely. 

Walking into Milwaukee Fashion Week, I realized that dream had found its home. For three days, I watched the city’s fashion community come alive. Designers, models, stylists,  photographers and volunteers all wove together into something bigger than a show. 

This year, the energy filled three different venues: the Milwaukee Public Museum, City Hall and  the Rivulet. Each space had its own story, from high-fashion archive pieces to the blueprint of streetwear and forms and figures. President Jeffrey McAlister called it “the reimagined, renewed and redefined Milwaukee Fashion Week,” and standing there in the middle of it all, I understood exactly what he meant. 

On the runway, the designs did more than turn heads; they told stories. Silversärk brought the  heat with daring, dramatic pieces that were impossible to forget, while Sam Graham Avant  Garde added sophistication, with looks so fly they made me double-take. Some pieces carried a retro flair that pulled me back to the 70s, a time I wasn’t born but still felt connected to through  his clothing. Then, during streetwear night came Arturo Velasco, whose work blended his culture  and love for Chihuahua, Mexico, transforming them into designs rooted in identity and storytelling. Fashion here was not just about fabric. It was about the designer’s voice, memory, and creativity. 

The models brought their own kind of magic. Some had known they wanted to walk the runway  since they were a kid, while others found their way here through friendship and community.  They reminded me that confidence matters as much as couture. The runway can be a family, a  place where people grow together and support one another. 

The backstage process was a world of its own, buzzing with urgency, laughter and the constant warmth of curling irons. Student and professional hair and makeup artists moved with precision, 

transforming models in minutes. Every detail, from beat faces to sculpted hair, mattered.  Watching it unfold felt like seeing another kind of art form, one that rarely comes alive in front  of the cameras. 

And speaking of cameras, the photographers were everywhere, capturing angles and moments that told their own story. Volunteers kept things running smoothly, helping people to their seats, making everyone feel welcome. 

Looking back at my great experience, I walked away with 21 notes from the past 3 nights: 

1. The city’s fashion scene is thriving and growing. 

2. Milwaukee Fashion Week has come a long way. 

3. Every venue told a story. 

4. The designer’s couture amazed me. 

5. Designers proved fashion can carry culture. 

6. Models reminded me that the runway is a family and that confidence matters.  7. Backstage is chaos and inspiration.  

8. Hairstylists push limits.  

9. Makeup turns faces into art.  

10. Photographers make moments last.  

11. Volunteers keep everything moving.  

12. The hosts feel the crowd and the room with energy. 

13. The community is inclusive and very kind. 

14. Everyone has a real love for fashion. 

15. Designers draw inspiration from everywhere.  

16. The runway is about storytelling.  

17. Every detail counts.  

18. Fashion in Milwaukee is about connection.  

19. Organizers want national recognition.  

20. Fashion shows are a celebration. 

21. And at the heart of it all, Milwaukee Fashion Week is about style, creativity and  community! 

As Julie Ann Maday, on the finance committee board, told me, “I want Milwaukee Fashion  Week on the map like Chicago, New York, or Paris. We have the designers, we have the talent,  we just need to keep building.” 

And after three nights of being in the middle of it all, I have the highest hopes for the future of  Milwaukee Fashion Week as well.

Introducing Muta'aliah: The Artist Whose Love for Art Has Sparked the Truth About Healing

PHOTO ACCREDITED BY /CW DESRIANA GILBERT

For thousands of people throughout the world, playground lots filled with images created by chalk, popsicle sticks, and glue bottles are their first depictions of the embodiment of art. Many do not explore beyond the surface level of this school subject; it’s often given only a skewed capacity, such as coloring books and double-sided crayola markers. The complexities and multifacetedness of this sacred skill have always been visually noticed but rarely discussed as a community throughout society for centuries. However, I had the pleasure of sitting down with one of the most talented visual artists who just so happens to be located right here in the heart of Milwaukee. I went into the conversation as one who loves art and uses it as a vessel of optimism and escape but I left the conversation educated and intrigued to learn more after hearing their responses. /CW fam, I introduce you to one of our newest family members, Mutaaaliah.

I fell in love with art in the fourth grade. Just like any kid, I was constantly exposed to it, at school and throughout the city. Nobody sat me down and taught me how to become one with it. Our connection happened naturally. When something is for you, you just know!
— Muta'aliah

MUTA’ALIAH SURROUNDED BY THEIR PHYSICAL ART PORTFOLIO

Muta’aliah has been one of Milwaukee’s most engaging and eye-catching visual artists since 2021. You may recognize the name from being in creative art shows such as Some Fools, Bronzeville Artwalk, Mitchell Street Arts, and La Gente Art Gallery. Their journey has been far from traditional; after dropping out of UW-Milwaukee in 2020, while the pandemic had us all on lockdown, Muta’s passion for art did not die; rather, it intensified. From beginning, a self-taught journey of tracing, they quickly realized the help of other talented individuals would be one of the secret sauces to becoming successful and educated. Collaborating, studying, and watching muralists, painters, and several other types of artists from Milwaukee Institute of Art & Design (MIAD) became their everyday routine and instilled more hunger inside Muta’aliah to hone in on their craft as well as apply their own flavor and personality to it. As we sat down, Muta expressed to me that their creative process is to always look at what is transpiring in their own life; from adversaries, accomplishments, and lessons, pull the current emotions out of it and formulate pieces that will display the feeling of what Muta is or has gone through over their lifetime. 

I draw inspiration from what’s going on inside me as well as my surroundings. Milwaukee plays a large part in that. I get a ton of ideas just from the everyday people here that I meet. There’s a unique level of warmth and kindness the city has that is rarely spoken about.
— Muta'aliah

ART PIECE CREATED BY MUTA AT TRUESKOOL’S 2025 JUNETEENTH MURAL CONTEST (FIRST PLACE PIECE)

I was gifted with the presence of Muta’s vulnerable side from the very beginning of the interview. Harsh topics such as psychosis, family trauma, and depression were uncovered and discussed layer by layer. It’s often assumed that visual artists only display positive depictions of life and emotions onto their canvases, buildings and streets; but Muta’aliah gave me a few pages out of their book that was quite the opposite. For Muta, murals and paintings created by them is a coping mechanism and healing process for their own pathway of life. Healing is not linear, predictable, or set on a specific deadline that means your life will go back to being normal or at its most happiest for the rest of your life. Through creating and sharing a message not often discussed, Muta’aliah’s art is more than eccentric and vibrant. In 2023, the artist went through psychosis where they were constantly on edge and had auditory as well as visual hallucinations due to a traumatic event that occurred. Their art piece entitled, “I Kill Vampires” was the therapeutic representation of Muta overcoming psychosis and claiming power of one’s own life back.

ARTWORK CREATED BY MUTA

I want people to understand that healing is an ongoing process. There will be always be triggers even when you think you’ve overcome something. Being vulnerable looks different for everybody. Instead of trying to get over trauma so quickly; I want people to gather the lesson of accepting how trauma has impacted their lives and individuality as a whole, but go at their own pace.
— Muta'aliah

Throughout the interview, I learned one of Muta’s favorite words, VISION. This is what has kept persistency and perseverance at the forefront of their artistry. From moments of wanting to give up, art has never been easy to walk away from and not complete their vision. So what does Muta’s vision look like you ask? ( Yes, I hear you all asking that question through your screens.) It is to create pieces of word that has surrealism, expressionism and storytelling as its foundation that make people not only talk to one another with deep conversation but also think and be completely honest with not only others but most importantly themselves. As any artist would feel, Muta’aliah’s accolades such as winning first place TrueSkool’s 2025 Juneteenth Mural Contest and being apart of groundbreaking showcases makes them feel proud and inspired to keep going to the very top but that's not the reason why Muta continues to create. 

The visual artist’s ultimate goal is to execute their vision of being able to live life the way they would like. Making a sustainable income off of the value of their artistry and becoming a part of the movement for Milwaukee art is the wind that keeps Muta’aliah going. Most importantly, everyday people are learning to face their trauma and navigate life even after the darkness by witnessing Muta create in the moment or their finalized portfolio, which is the overarching message of Muta’s gallery.

Art is the sign of the times. We as artists have the responsibility to show what is going on in our time period. Whether it’s about my personal life or what we as society are facing, it is my job to create by that. Milwaukee art is underfunded and my goal is to become apart of a movenment that gets Milwaukee artsitry funded the way it deserves. There is immense talent here that is given little to no resources.
— Muta'aliah

ARTWORK CREATED BY VISUAL ARTIST MUTA

Muta’s foot is never coming up off the gas when it comes to not only the vision for themselves but for the innovation of the Milwaukee Art Scene as a whole. Go see Muta’aliah’s work in person at 100percentmke, located at 217 N Broadway, Milwaukee, WI 53202 in the heart of Third Ward. This is where Muta was given an artist residency to create, network and connect with the community to buy their artwork or pull up for a deep conversation. (One of Muta’s favorites!) Follow the eccentric and truthful talent @Mutaaaliah and stop by 100percentmke to see the magic in person, buy prints and original pieces from the artist and catch their vibe.

Desriana Gilbert | Entertainment & Social Journalist for /CW

























INTRODUCING THE /CW PITCH YOUR PRICE PROGRAM

Creatives & Community members keep saying that they can not "afford" to use our "services", but if they "could" then they "would".


Now, we’re putting that theory to the test

The Pitch Your Price Program is a bold new initiative designed to increase accessibility to our services for creatives and community members who express interest but feel financially restricted. Instead of adhering to fixed service rates, we’re inviting individuals to pitch us their event or project—at a price they can afford.

This is more than just a discount program—it’s a community-powered experiment to explore the real value of our work while building relationships based on trust, transparency, and mutual support.

VENDORS WANTED | KEEPING IT IN THE FAM [FALL] /CW VENDORS MARKET [2025]

VENDOR WANTED:

Opportunity for smaller/newer vendors to have a low-stakes but high-quality vending experience.

/CW Creative Shop now offers affordable paid vending/ popup rental opportunities for individuals, small businesses, and curated GROUP VENDING opportunities looking to connect directly with the community in an inspiring, low-overhead environment, by allowing you to try POP UP vending with THE CREATIVE [POP UP] SHOP RENTAL PROGRAM.

CLICK HERE TO BECOME A VENDOR

Here’s How Milwaukee Fashion Week Served Looks and Unified The Community

Photo Accredited To Designer, LaTasha Anderson

Did you know that when you walk out into the world, you’re expressing yourself in hundreds of ways every day? For some of you, it’s the songs blasting through your headphones as you’re walking down the street. While for others, it’s your daily rant on Twitter about the latest news in pop culture. Millions of people connect through sharing similarities in aesthetics and interests, whereas other connections are formed by the intrigue and differences of opinion between one another. In the world of fashion, runways, photo-ops, fabrics, and models are the gateway to self-expression of whose creating and what message they’d like to convey to the public. Big cities such as Los Angeles, New York, and Miami often get the credit for the innovation and liveliness of the fashion industry, but this weekend, one of the underdogs came in swinging and made a statement that will last for centuries. Our city, MILWAUKEE, was indeed the underdog who showed up and showed out with a purpose.

 Photo Accredited to Tay Sondelski

After hearing the words “Milwaukee Fashion Week”, a visual diary spun around in my mind with countless images and assumptions of what the weekend would entail. Eccentric looks, serene venues, and networking with a party twist is what I imagined. However, nothing could have prepared me for the creativity, euphoric atmosphere, and knowledge I experienced during this year’s Milwaukee Fashion Week. As a city native, it struck me that Milwaukee even held the power to create these bold and beautiful scenic environments. It often felt like I wasn’t even in the city I once knew, one of the major fashion capitals, such as Paris. Seeing the reactions of others in the audience, I instantly knew this thought was not only lingering in my mind. I quickly learned that it meant more to the community than just a night out on the town and feeling as if they were all in a Project Runway episode. Milwaukee Fashion Week 2025 strengthened the community in a severe way, which is why I began asking everyone just how significant and eye-opening the past weekend had been for them.

It amazes me how everynody counts us out. Milwaukee needs to be put on the map when it comes to all things fashion; from streetweat, high-fashion, and archive. We have amazing talent and merchandise right here in the city

-Model Coach & Professional Model, Julie Ann Maday

Milwaukee Fashion Week is important to me because it makes me as a woman feel seen and important. Seeing new designs and how models wear them gives me inspiration for how I rock my clothes and feel sexy!

-Guest, Angela Walker

Videos Accredited to /CW Desriana Gilbert

On Saturday, September 27th, 2025, my first adventure began at The Rivulet, located at 309 N Water Street, Milwaukee, WI. The evening was titled, The BluePrint, with the it girl of the hour being streetwear. As I witnessed the talented designers prepping their models and the adrenaline rushing chaos that we all know to love from a bird’s eye point of view, an epiphany came to me. Spaces such as these, highly anticipated fashion shows, are creating avenues for community members. One avenue is support for careers people never even knew they could have in Milwaukee. I talked with a number of photographers, models, and designers who never even believed this could be a financially stable career, let alone a consistent job flow. Milwaukee Fashion Week ignites the city with representation. The knowledge of not having to move to another city or give up on a dream because it feels out of arm’s reach was boldly shared with not only those who intensified the show but also with audience members as well. I learned that it is one of the leading forces that drives and motivates entrepreneurship in the city. All it takes is for people to see someone from the same city doing exactly what they’ve dreamed about for the city to be transformed into an emerging fashion mecca. The lively and electric night consisted of eight designers who each contributed homage to their own heritage, style, and message.

The Classic Shop

Photos accredited to /CW Desriana Gilbert

The Classic Shoppe, Lela Elizabeth, Aesthetic By Carlos, Designs By Deme, Arturo Velasco, The Wild West, $LEEPYHEAD, and Kingsawan Collective were the heavy-hitting line-up, and they did not come to disappoint; instead, the show already had guests and designers eagerly brainstorming ideas for next year!

The Blueprint: Streetwear Fashion Show not only highlighted how one’s ideas, aspirations, and goals can quickly turn into reality, but it also sparked legendary communal value, most of all! A multitude of guests revealed their vulnerable side and shared how MKE Fashion Week served as an optimistic reflection of the city. Every day, many of them tune into the local news and witness the complexity and dangers of Milwaukee, while others are in a state of survival. Being in tranquil venues while being exposed to stylish storytelling brings a certain kind of peace and comfort in a city where division and uncertainty are the trending topics on a daily basis. This night meant more than trench coats, high heels, and colorful moodboards; it served as a playful metaphor that the guests are the blueprint to the success of our city. Bold leadership and working together will always unify community members.

Photos Accredited to /CW Desriana Gilbert

The vibrant purpose of Milwaukee Fashion Week did not abruptly end on Saturday night; rather, it became more apparent the very next day and was free for everyone to come and enjoy. On Sunday, September 28th, 2025, a live exhibit entitled Forms and Figues was held at Milwaukee City Hall, located at 200 East West Street, Milwaukee, WI. This elegant and high-fashion themed exhibit caught my eye immediately by how inclusive, diverse, and open-minded it was. There was a mix of student designers, professional fashion designers, and fashion institutions that represented the thousands of ideas that run through their minds and become a breathtaking visual story. The unique element of having the designers and model stand on the same platform, while four to five chairs surrounded them, added a personal touch to the previous events held during the weekend. This provided a very rare interpersonal connection between audience members and designers, where people had the opportunity to ask any question they had for models or the designer, such as a piece of advice, designers to share their creative process, or what message they wanted people to take away from not only the look presented in front of them but their entire collection as well. This sparked much confidence, passion and motivation for the next generation of those who dream of being in the fashion industry.

Photos Accredited to /CW Desriana Gilbert

Photo Accredited to /CW Desriana Gilbert

Many believe fashion is superficial or doesn’t go beyond the surface level of movies such as, The Devil Wears Prada and Breakfast at Tiffany’s, but that’s far from the truth. Milwaukee Fashion Week is a living testament that knowledge, power, collaboration, support and creative freedom unifies a community. Think of fashion designers as the storytellers, models as the story, and audience members as ones who hold the power of how far the message reaches within the community for change and innovation to come.

Follow MKE fashion week on all platforms @mkefashionweek for an exclusive recap of this year’s itinerary if you missed it. Comment down below what you are excited to see next year!

Desriana Gilbert | Entertainment & Social Journalist for /CW