So Why Aren’t All Aspects of Black Culture Adored? | By Desriana Gilbert
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The Gallery of Black Essentials, All Photos Accredited to RobRanMKE featured in copywrite magazine issue 21
/CW fam picture this: It’s as quiet as a church mouse on a Sunday morning. You’re blasting Erykah Badu’s Mama’s Gun album in one airpod while your other ear is filled with the humming and churning from the washers and dryers in the laundromat. Then walks in an older woman who exudes energy and could pass as a body double for Cecily Tyson. She’s wearing a cherry red fur coat as long as your kid’s Christmas list. Golden hair pins decorate her sleek ponytail as she walks with sparkly black thigh-high boots. She’s asked by a bold young man, “Why are you so dolled up? Aren’t you about to do laundry?”. She calmly replied, “Honey don’t be mad at my swag” A question immediately popped into my head; Why does the black community seem unphased with our lifestyle, habits, and physical appearance; while everyone who has all eyes on us is continuously in awe and such admiration?
The answer: black culture is not an accessory to us; it’s essentially embedded into our everyday lives both internally and externally without us even realizing it. In the words of Andre’ 3000,
“It’s in us not on us”.
There’s no secret that the world so easily assumes, judges, and misinterprets who and what exactly black culture is. However; the fashion that has been birthed such as hoop earrings, bold and bright colors, and intricately braided hair seems to have a separate identity from the beautiful black and brown people who are walking billboards of it. The style and appearance are so widely appreciated that many attempts to emulate and replicate how refreshing and beautiful black culture is. A door opens with an opportunity for African Americans to be seen in positive silhouettes as the complexities, different perspectives, and hidden gems they have both as a people and individuals are showcased to the world. But why aren’t several other aspects that create the ecosystem of culture and African-American people celebrated, let alone acknowledged?
Well, CW fam our creative director, Vato (Carlos) Vergara took it into his own hands with the help of many other talented creatives to strengthen awareness that there’s more than one aspect of black people that is beautiful and multifaceted while bringing the shoot to life. The Gallery of Black Essentials can be described as a digital museum of black people's love, authenticity, connection, and vulnerability. The shoot’s photographer, RobranMKE, stated, “It was a homage to the power, pride, and stories woven into our style.” The dynamic of black fatherhood, sisterhood, friendships, beauty, and romantic love was executed in such an ethereal and crystal-clear lens of exactly who we are.
One of the main themes of the eccentric and modern photoshoot was intentionality. From the photographer, creative directors, stylists and artwork being chosen as moving pieces to lead The Gallery of Black Essentials, everyone had one common goal: intentionality! Co-stylist, Sydney Beason confidently states, “The title of the shoot brought me back home. Visualizing the childhood memories of colors, textures, and even the fragrant whispers of the past. The pieces I chose to be brought to life gave a sense of nostalgia to the black community. Each creation is a testament to our history and a vision of our future, celebrating the diversity and dynamism that define us.” Her response brought an answer to my opening question. As a people we are not unphased or unknowledgeable about the swag, beauty and uniqueness black culture gifts to society; rather it’s an everyday lifestyle black and brown people live in realtime and is not a decoration.
Although each image presented in the gallery is breathtaking and speaks for itself; aspects of the black community that keep the wheel running yet don’t get enough of the conversations nor the attention they deserve were given a spotlight. Intentional fatherhood, wrongful incarceration, freedom being restricted, and the long process of black beauty were each captured in such a vulnerable and confident way. Now let’s keep it a hundred, these are not glamorous and accomplished discussions that should be the face of black culture, but it’s reality and the things that instill perseverance, creativity, hard work, and unity into our community. Everyone who participated in bringing the team’s vision to life felt proud, overwhelmed with emotion, and excited to showcase that there are different types of black culture. We are all not the same and deserve an equal amount of attention. So what are the things that keep a sense of comfort, identity, and protection in a community that is so misunderstood, judged, and restricted? It’s simple: our essentials. Some of the creatives apart of the shoot such as the models shared a list of their essentials. Hence the following:
-White Air Force 1s (Dookies)
-Beauty Supply Store Trips
-Music
-Hustler’s Mindset
-Resilience
-Sunday Soul Food Dinner
-Humility
Check out the vibrant and fun images that tell the story of who we truly are and where our future is going on Instagram: https://www.instagram.com/copywritemag/. Comment down below what your internal or external essentials are. Also, don’t forget to rent our space for your next photoshoot. See what we can offer you at https://copywritemag.com/creative-media-services
Desriana Gilbert | Entertainment & Social Journalist for /CW
